Teamwork makes the dream work. John C. Maxwell
It takes two flints to make a fire. Louisa May Alcott
The effective executive does not make staffing decisions to minimize weaknesses but to maximize strength. Peter F. Drucker
Large organization is loose organization. Nay, it would
be almost as true to say that organization is always disorganization. G.
K. Chesterton
In leadership writ large, mutually agreed upon purposes
help people achieve consensus, assume responsibility, work for the
common good, and build community. Joseph Rost
The most effective leaders aren’t extraverts or
introverts. They’re ambiverts: people who strike a balance of talking
and listening. Adam Grant
Individually, we are one drop. Together, we are an ocean. Ryunosuke Satoro
Leadership and management are not synonymous. Travis Bradberry
A great person attracts great people and knows how to hold them together. Johann Wolfgang Von Goethe
Leaders come in two flavors, expanders and containers. The best leadership teams have a mix of both. Barbara Corcoran
The best executive is the one who has sense enough to
pick good men to do what he wants done, and self-restraint to keep from
meddling with them while they do it. Theodore Roosevelt
If everyone is moving forward together, then success takes care of itself. Henry Ford
If I have seen further, it is by standing on the shoulders of giants. Isaac Newton
My jobs as a leader is to make sure everybody in the
company has great opportunities, and that they feel they’re having a
meaningful impact. Larry Page (Google)
Talent wins games, but teamwork and intelligence wins championships. Michael Jordan
You have to learn the rules of the game. And then, you have to play it better than anyone else. Albert Einstein
Motivation comes from working on things we care about. Sheryl Sandberg (Facebook)
In your actions, don’t procrastinate. In your
conversations, don’t confuse. In your thoughts, don’t wander. In your
soul, don’t be passive or aggressive. In your life, don’t be all about
business. Marcus Aurelius
Highly engaged employees make the customer experience. Disengaged employees break it. Timothy R. Clark
All employees have an innate desire to contribute to something bigger than themselves. Jag Randhawa
Always treat your employees exactly as you want them to treat your best customers. Stephen R. Covey
Everyone enjoys doing the kind of work for which he is best suited. Napoleon Hill
Sticks in a bundle are unbreakable. Kenyan Proverb
I know of no single formula for success. But over the
years I have observed that some attributes of leadership are universal
and are often about finding ways of encouraging people to combine their
efforts, their talents, their insights, their enthusiasm and their
inspiration to work together. Queen Elizabeth II
Culture is about performance, and making people feel good about how they contribute to the whole. Tracy Streckenbach
My job is not to be easy on people. My job is to take
these great people we have and to push them and make them even better.
Steve Jobs
Individual commitment to a group effort – that is what
makes a team work, a company work, a society work, a civilisation work.
Vince Lombardi
The strength of the team is each member. The strength of each member is the team. Phil Jackson
Everyone talks about building a relationship with your
customer. I think you build one with your employees first. Angela
Ahrendts
The lightning spark of thought generated in the solitary mind awakens its likeness in another mind. Thomas Carlyle
No one can whistle a symphony. It takes a whole orchestra to play it. H.E. Luccock
Many ideas grow better when transplanted into another mind than the one where they sprang up. Oliver Wendell Holmes
No matter how brilliant your mind or strategy, if you’re playing a solo game, you’ll always lose out to a team. Reid Hoffman
Until all of us have made it, none of us have made it. Rosemary Brown
The secret to winning any game lies in not trying too hard.
Marketing can grab customers, but product multiplies them.
Marketing to me means to identify exactly who your ideal
customer is: knowing their behavior, knowing their age, knowing their
gender, knowing their location. And 9 times out of 10, in my opinion,
the easiest way to do that is to just sell to people who are as similar
to you as possible.
Clever marketing and PR stunts can get customers… but
only for so long. It’s the product that will create long-term
word-of-mouth and the groundswell needed for a global phenomenon.
The easiest way to distinguish yourself is to ask yourself how you can be different, and not just better.
Step 1 on the best 3-5 ways to secure first clients: The
best way to quickly build a services business, or any business –
especially since you have income from your full-time job – is to “buy”
your first clients. This means that you offer your services for free, or
at a massively discounted rate (or for a temporary free “trial/test”
period), to clients who would make excellent and impressive
testimonials. The key here is that your cost-to-value-delivered ratio
must be clearly better than anything else they use.
Step 2: Once you have testimonials or referrals from 3-5
marquee clients, you’ll be in great shape to charge others full retail.
I’ve done this in multiple fields, whether teaching accelerated
learning, selling massive data storage systems, angel investing in tech
(i.e. investing a tiny amount, so I own a tiny piece of equity, but
putting in a lot of sweat and labor), or podcast advertising.
The best entrepreneurs I’ve ever met are all good communicators. It’s perhaps one of the very few unifying factors.
Learn the art of the pitch and of messaging.
I think there’s always a market for quality.
I’m really excited about the future of content marketing.
But in the same fashion that you have Google, Microsoft, Apple, Amazon –
who all used to be very cleanly separate – on this collision course
where they are competing on the same verticals, I think you’re going to
end up having television producers, movie producers, writers, song
writers, all competing for the same mental bandwidth.
That 1000 true fans will lead to a cascading effect. The 10 million that don’t get it don’t matter.
If you only have time to read one article on marketing,
make it 1,000 True Fans by Kevin Kelly, founding editor of Wired
Magazine.
The customer is not always right. “Fire” high-maintenance customers.
Deadlines over details. […] Perfect products delivered
past deadline kill companies. Better to have a good-enough product
delivered on-time.
I want to convert casual listeners into die-hard, fervent
listeners, and I want to convert casual sponsors into die-hard, fervent
sponsors. This requires two things: 1) Playing the long game, and 2)
Strategically leaving some chips on the table. As a mentor once told me,
“You can shear a sheep many times, but you can skin him only once”.
An entrepreneur isn’t someone who owns a business, it’s someone who makes things happen.
All of my biggest wins have come from leveraging strengths instead of fixing weaknesses.
Niche is the new big.
It’s much more interesting to me to sell something like a
small-scale, $10,000-per-seat seminar every 2-3 years, instead of
obsessing over monthly, weekly, or even daily Amazon commissions, for
instance.
Who you portray in your marketing isn’t necessarily the
only demographic who buys your product — it’s often the demographic that
most people aspire to. The target isn’t the market.
“General fame is overrated. You want to be famous to
2,000 to 3,000 people you handpick.” I’m paraphrasing, but the gist is
that you don’t need or want mainstream fame. It brings more liabilities
than benefits. However, if you’re known and respected by 2–3K
high-caliber people (e.g., the live TED audience), you can do anything
and everything you want in life. It provides maximal upside and minimal
downside. (Tools Of Titans, Eric Weinstein)
Broadly speaking, as good as it feels to have a plan,
it’s even more freeing to realize that nearly no misstep can destroy
you. This gives you the courage to improvise and experiment.
Good stories always beat good spreadsheets. Whether you
are raising money, pitching your product to customers, selling the
company, or recruiting employees, never forget that underneath all the
math and the MBA bullshit talk, we are all still emotionally driven
human beings. We want to attach ourselves to narratives.
We don’t act because of equations. We follow our beliefs.
We get behind leaders who stir our feelings. In the early days of your
venture, if you find someone diving too deep into the numbers, that
means they are struggling to find a reason to deeply care about you.
First get the crowd, then sell the product.
There are people I have outsourced to in India who now
outsource portions of their work to the Philippines. It’s the efficient
use of capital, and if you want the rewards of a free market, if you
want to enjoy the rewards of the capitalist system, these are the rules
by which you play.
Being able to quit things that don’t work is integral to being a winner.
If you take a strong stance and have a clear opinion or
statement on any subject online, you’re going to polarize people. And
without that polarity, there’s no discussion. Discussion is what I want,
which means that I’m fine with the consequences.
What we really need to do, to design, is look at the
extremes. The weakest, or the person with arthritis, or the athlete, or
the strongest, the fastest person, because if we understand what the
extremes are, the middle will take care of itself.” In other words, the
extremes inform the mean, but not vice versa.
I think the ‘soft sell’ is very undervalued.
I still feel there are much smarter self-promoters out
there than me. I am very methodical about my messaging, and I know how
to gain attention very quickly.
Everything that works in sales has been done already.
Just keep track of the crap that you buy, or the awesome stuff that you
buy, and decide what was the trigger, and then just sell to people like
you. It’s really that easy – and that’s what I do.
Famous tech blogger Robert Scoble later described my
intricate marketing plan as “get drunk with bloggers.” It worked
surprisingly well.
People don’t like being sold products, but we all like being told stories.
WiserQuoteAugust 24, 2018Albert Camus, Art, Business Quotes, Charles Bukowski, Colin Powell, David Goggins, David Ogilvy, Entrepreneurship, Inspirational, Leadership, Neil Gaiman, Rudyard Kipling, William Blake, William Faulkner

The aim of art is to represent not the outward appearance of things, but their inward significance. Aristotle
You have to be a good individual first before you can be a good team player. David Goggins
In
the modern world of business, it is useless to be a creative, original
thinker unless you can also sell what you create. David Ogilvy
Be loyal to those are not present. In doing so, you build the trust of those who are present. Stephen Covey
If you want to change the culture, you will have to start by changing the organization. Mary Douglas
You don’t know what you can get away with until you try. Colin Powell
Ten soldiers wisely led will beat a hundred without a head. Euripides
You
can start right where you stand and apply the habit of going the extra
mile by rendering more service and better service than you are now being
paid for. Napoleon Hill
The world always seems brighter when you’ve just made something that wasn’t there before. Neil Gaiman
Whenever you find yourself on the side of the majority, it is time to pause and reflect. Mark Twain
For the strength of the Pack is the Wolf, and the strength of the Wolf is the Pack. Rudyard Kipling
An
artist is a creature driven by demons. He doesn’t know why they choose
him and he’s usually too busy to wonder why. William Faulkner
I must create a system, or be enslaved by another man’s. I will not reason and compare: my business is to create. William Blake
The
only way to deal with an unfree world is to become so absolutely free
that your very existence is an act of rebellion. Albert Camus
To do a dull thing with style-now that’s what I call art. Charles Bukowski
WiserQuoteAugust 17, 2018Andy Warhol, Brian Tracy, Business Quotes, Colin Powell, Fabrizio Moreira, Hunter S. Thompson, Jack Welch, Jocko Willink, John D. Rockefeller, John Rampton, Kerry Stokes, Milan Kundera, Theodore Isaac Rubin
"There are no secrets to success. It is the result of preparation, hard work, and learning from failure....Colin Powell "
"Happiness does not come from doing easy work but from the afterglow of satisfaction that comes after the achievement of a difficult task that demanded our best....Theodore Isaac Rubin "
" Making money is art and working is art and good business is the best art....Andy Warhol "
"You are free; you are free to go to your temples, you are free to go to your mosques or to any other place or worship in this State of Pakistan. You may belong to any religion or caste or creed - that has nothing to do with the business of the State....Muhammad Ali Jinnah "
"Business has only two functions - marketing and innovation....Milan Kundera "
"When a team takes ownership of its problems, the problem gets solved. It is true on the battlefield, it is true in business, and it is true in life...Jocko Willink "
" In the business world, the rearview mirror is always clearer than the windshield....Warren Buffett "
"The true measure of the value of any business leader and manager is performance...Brian Tracy"
"My philosophy is it's none of my business what people say of me and think of me. I am what I am, and I do what I do. I expect nothing and accept everything. And it makes life so much easier....Anthony Hopkins "
"A friendship founded on business is better than a business founded on friendship....John D. Rockefeller "
" Information technology and business are becoming inextricably interwoven. I don't think anybody can talk meaningfully about one without the talking about the other....Bill Gates "
"Business is all about the customer: what the customer wants and what they get. Generally, every customer wants a product or service that solves their problem, worth their money, and is delivered with amazing customer service....Fabrizio Moreira "
"Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion....Jack Welch "
"Your customers are the lifeblood of your business. Their needs and wants impact every aspect of your business, from product development to content marketing to sales to customer service....John Rampton "
"I have long understood that losing always comes with the territory when you wander into the gambling business, just as getting crippled for life is an acceptable risk in the linebacker business. They both are extremely violent sports, and pain is part of the bargain. Buy the ticket, take the ride....Hunter S. Thompson "
"If people in the media cannot decide whether they are in the business of reporting news or manufacturing propaganda, it is all the more important that the public understand that difference, and choose their news sources accordingly....Thomas Sowell "
" Ethics or simple honesty is the building blocks upon which our whole society is based, and business is a part of our society, and it's integral to the practice of being able to conduct business, that you have a set of honest standards....Kerry Stokes "
"Networking has been cited as the number one unwritten rule of success in business. Who you know really impacts what you know....Sallie Krawcheck "
" Life is an exciting business, and most exciting when it is lived for others....Helen Keller "
"Profit is not the legitimate purpose of business. The legitimate purpose of business is to provide a product or service that people need and do it so well that it's profitable....James Rouse "